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My project was not approved when I submitted it. Why?

If your project wasn't approved, you will receive an email from us explaining why and offering ideas for what to do next. Many projects are not approved because some element of it did not follow our Project Guidelines and House Rules.

The two most common reasons we reject project submissions are:

  1. The project doesn't meet our basic quality standards expected of all projects. Most of the time, it's because of your photos or description text (see tips and examples for fixing this below).
  2. The project contains content or refers to a licensed property that doesn't fit our list of acceptable and appropriate content. The LEGO® Group maintains some carefully-developed brand standards that determine the kinds of toys we will and will not produce. Not every idea people want to see produced is a good fit as a LEGO product, or is appropriate as a LEGO set. We review new licenses on a case-by-case basis and make all final decisions concerning them.

Tips to Get Your Project Accepted

  • When taking photos, it is advisable to use a white or neutral background such as a piece of poster board or a sheet. Also make sure you have good, even lighting - this can be done with the sun behind you as you're taking photos of your model.
  • In LDD, Use CTRL+K (CMD+K) to generate a transparent PNG image and save it to a white background, instead of the landscapes and spacescapes provided in View Mode.
  • Write a description and title in English that uses complete sentences and proper grammar, capitalization and spelling. If you aren't sure, use a spelling and grammar checker.
  • Look at the recent projects that have been posted and compare them to yours to see where you can improve.

Common Reasons We Reject Photos

  • Photos that are too dark, too bright, blurry, out of focus, or grainy.
  • Photos with a lot of distractions in the background, for example a messy desk or table.
  • Photos that use artwork that either does not belong to the LEGO Ideas member or incorrectly use a third party logo or the LEGO logo.
  • Photos that are sideways or upside-down.
  • LEGO Digital Designer (LDD) images that use distracting backgrounds, the baseplate grid, are too dark, or show poor anti-aliasing.
  • LEGO Digital Designer (LDD) images that are screenshots or mobile phone photos of the interface in Build Mode.
  • Photoshopped images with text or drawings that look pixilated, distorted, or are poorly removed from the background etc.
  • Drawings that look like they were made in MS Paint (yes, we've seen them!).
  • Photos of non-LEGO objects with no description that explains how you would make it into a LEGO product.

Common Reasons We Reject Description Text

  • Poor capitalization (either all lowercase title and text, Capitalizing Too Many Words in a Sentence, or TOO MUCH ALL CAPS ARE YOU YELLING AT US?). Please capitalize your words and sentences properly!
  • Incomplete description text. Please write a minimum of one to two full paragraphs, and describe 1) Your model (what it is), 2) Why you built it, and 3) Why you believe it would make a great LEGO set. We would love to know what drives your motivation to create your project. 
  • Lack of attention to spelling, grammar, and punctuation.
  • Placeholder projects, such as "I will build a model once this reaches 50 supporters," aren't allowed. Please build your model and then submit your project.
  • Projects don't have tags or use irrelevant tags - Projects should have at least 1-2 descriptive tags that are relevant to the project. This also helps other member's find your project, but using the tag "Star Wars" on a "Batman" project doesn't make so much sense.

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